User experience design
Building ecological sustainability on American soil.
The World Economic Forum has launched a global initiative to grow, restore and conserve 1 trillion trees around the world - in a bid to restore biodiversity and help fight climate change.
The 1t.org project aims to unite governments, non-governmental organisations, businesses and individuals in a "mass-scale nature restoration".
Naturalist Jane Goodall said: “1t.org offers innovative technologies which will serve to connect tens of thousands of small and large groups around the world that are engaged in tree planting and forest restoration."
Building a new advocacy and communications platform.
We Partnered with Purple Strategies and Delta Airlines to launch a new website, DeltaTakingAction.com, aimed at U.S. policymakers to demonstrate Delta's impact on employees and communities on a state-by-state basis.
As one of the largest airlines in the country, Delta is committed to giving back to communities where the company lives and serves. We developed a dynamic map that pulled together a breadth of state-based data on Delta's employees, one-stop destinations, seats per day and much more. Through this combination of data visualizations and strong content, the website gives lawmakers a sense of Delta's innovation, attention to customer experience and role in local communities.
We worked with American Forests to design, develop and write content for a U.S.-based digital engagement platform for this global reforestation movement. The platform features tree planting and conservation pledges from citizen activists, companies like American Express and Clif Bar, state governments, and nonprofits.